Introducing Your Digital Marketing Co-op
A great campaign requires focused expertise across multiple disciplines. Run Spot Run is proud to work with seasoned professionals in media buying, digital marketing, traditional media and creative media.
While most agencies only focus on specific service offerings, Run Spot Run’s collective experience offers everything you need to build a strong campaign. When you work with Run Spot Run, you are working with the best professionals in digital media. Learn more about our team of experts below.
Katie Walther | President
20+ years. In that stretch, there is quite a bit to know about media. Especially change.
Katie Walther has always been on the leading edge of change and leadership as one of the Pacific Northwest’s most trusted and respected media professionals. From her early days in Louisville at one of the South’s largest agencies to an impressive run upon her return to Oregon, leading media for some of Portland’s best agencies, Katie has been in the thick of change.
What hasn’t changed is her successful record.
Katie has worked in a wide range of categories, with a deep roster of Pacific Northwest brands and companies who have consistently thrived under the guidance of her expertise, dedication and passion.
Her style is surprisingly simple. Be adaptive and responsive to getting the best value for every penny spent.
Her relationships are based on mutual trust. Deep and long-established, always resulting in the best strategies and buys possible. And she’s particularly savvy at securing added value opportunity.
Media Professional Of The Year by the Portland Advertising Federation, a native Oregonian and fiercely loyal Oregon Ducks fan, Katie truly exemplifies the next frontier of media for brands and companies.
Robb Walther | Vice President, Client Services
From a history in high tech to excellence in advertising.
And it’s a long history, 25+ years filled with stories of commitment to excellence.
Robb Walther lives and breathes service. And he is also in tune with the importance of devising the best strategies possible for Run Spot Run clients. The stringent demands of high-tech prepared Robb well.
Acting as a Director of Client Services for a leading Portland full-service agency certainly helped build his commitment.
His reputation is steeped in professionalism, timeliness and rational ways of tackling complex issues — all which ultimately simplify the process to ensure success at every turn. Clients are well-informed at every step of the journey.
Robb loves traditional. He sinks his teeth into digital. And he understands creativity.
This deep, hybrid understanding makes a major difference in understanding the shifting landscape of advertising and marketing communications, which continues to evolve at a frenetic, high-tech-like pace.
Royle Johnson | Digital Marketing
Royle Johnson is an internet marketer with 17 years of experience building websites and implementing online advertising and marketing campaigns. Few internet professionals have been in the industry as long as Royle has.
His digital team includes a programmer, two website designers and a paid search specialist with similar experience. Search engine marketing and Google
Analytics are areas of expertise and interest.
Buying and managing online advertising campaigns is half his business, including programmatic display, video pre-roll, Google AdWords, mobile and internet radio.
David Poulshock | Creative Services
Red Door Films is a Portland-based production company founded by writer-director David Poulshock. David has won over 70 major awards for his commercial and entertainment projects — including 9 national Telly Awards in 2015 alone for his work on behalf of Spirit Mountain Casino and Goodwill Industries.
While his core focus is producing creative and effective TV commercials and web videos, David has also been a successful agency copywriter, creative director, and account executive. In those capacities — and as the principal of Red Door — he has been responsible for creating full-on branding campaigns in all media.
David’s extensive background in the industry – including advertising, public relations, promotions, and special events – enables him to bring a unique blend of creativity, marketing expertise, and executive skills to his client’s projects.
Doug Zanger | Copywriting & Social Media
Eighteen years flies by fast.
Doug Zanger has followed an innovative and imaginative calling throughout most of his career and leads creative and marketing conversations for the entire Run Spot Run, Inc. client roster.
During a successful nine-year stint in radio, Doug was a highly-respected, award-winning creative director. He worked on high-level campaigns and creative locally, regionally and nationally, including an industry awareness campaign, Radio Heard Here, in 2009. His creative portfolio includes a wide range of categories and brands.
And he understands programming as a past morning show and content producer.
Starting the journey as a writer, Doug won a Radio Mercury Award in 2003 and has also been recognized by the London International Awards, Portland Advertising Federation, Oregon Association of Broadcasters, Summit Creative Awards and more.
He contributes extensive creative production and is deeply embedded in social marketing through his work with Advertising Week in New York and London.
And, interestingly enough, Doug won a Gold Magellan award in 2009 for a social media toolkit developed for the travel industry.